WHAT’S THE POINT OF BIG DATA, WHEN IT’S ALL SO UNCONNECTED?

Our behaviour…our choices…our experiences…the way our body works…our immediate environment - all of this is constantly being recorded and turned into data. Unfortunately, most of this data exists in a vast universe of separate, unconnected streams. What if all this data could be woven together into a more useful, more meaningful, ‘bigger picture’ - which we could access at any time, to add richer context to our future decisions?

SO WE HAD AN IDEA:

What if we could harness the power of artificial intelligence and machine learning to reconstitute all these separate data streams into a single representation of our ‘digital selves’?

And what if this could all be done on a highly personal level, giving each person full control and ownership of their ‘digital self’?

This was when AVATR® was born.

OUR MISSION: MAKE PERSONAL DATA ‘PERSONAL’ AGAIN

The thinking behind AVATR goes beyond just collating and reconstituting a multitude of data streams into a meaningful digital version of ourselves.

AVATR is also an opportunity for every person to take back ownership and control of their OWN personal data, so that they can use it, or leverage it as they see fit.

OUR STARTING POINT: TARGETING PRECISION MEDICINE

With the population of 65+ year-olds projected to increase by 8% by 2020, half of all global healthcare expenditures - about $4 trillion - will be spent on lifestyle conditions such as heart disease, stroke and diabetes.

So, in bringing AVATR to life, we’ve chosen to begin our journey with precision medicine - focusing on the management of lifestyle-related conditions for both patients and their physicians.

DESIGNING AVATR FOR PHYSICIANS:

Our aim is to help Physicians minimise the pressures that adversely affect their ability to providing the best possible care. AVATR does this by:

SURFACING RELEVANT, ACTIONABLE PATIENT DATA WHEN NEEDED

ADDING ‘PERIPHERAL’ CONTEXT TO THE DECISION-MAKING PROCESS E.G. ENVIRONMENTAL FACTORS.

TRIAGING CRITICAL DECISIONS BY INTELLIGENTLY MONITORING PATIENT DATA

MAINTAINING A LEDGER OF ALL MEDICAL/HEALTH DECISIONS MADE FOR THE SAKE OF COMPLIANCE.

DESIGNING AVATR FOR PATIENTS:

For patients, we hope to build an AVATR that not only gives them a greater control over their medical data, but also constantly reassures them as they continue to manage their health. AVATR does this by:

CONTINUOUSLY MONITORING THEIR VITALS AND OTHER HEALTH DATA VIA MEDICAL-GRADE CONNECTED DEVICES

AUTONOMOUSLY CONNECTING WITH THEIR PHYSICIAN WHEN A MEDICAL ISSUE ARISES

PROACTIVELY ASSISTING THE PATIENT WITH RECOMMENDED BEHAVIOUR CHANGES SPECIFIC TO MANAGING THEIR UNIQUE MEDICAL CONDITION.

JUST SOME OF THE GREAT STUFF WE CAN DO WHEN WE GET PERSONAL

As mentioned above, our overarching idea is to unify separate streams of personal data into something meaningful and useful. This means looking at all aspects of human living, and building an AVATR that can connect the dots.

In the future, we hope to explore opportunities for AVATR in the fields of health & fitness, leisure, education, retail and finance.

If you would like to find out more about potential partnerships or collaborating on future demonstrators, please don’t hesitate to contact us.